Mastering the dynamics of emerging markets is a major focus of Blacklin Associates, and Russia presents a rich set of opportunities and challenges. Russia has historically been a dimension of contradictions, and modern Russian is no exception. In terms of technology, intellectual and cultural achievement, Russia is a world leader. Challenges still remain in adopting new political and economic models, but real progress has been made in the two short decades since Russia’s re-emergence.
In an environment where the rules and dynamics are fluid, personal qualities and relationships based on these are indispensable success elements. Anna Sverdlova brings such a skills set to each engagement, giving confidence and clarity to clients. Anna Sverdlova has devoted her entire career to making Russian opportunities understandable, predictable and manageable.
Anna has rich and varied experience in project management and professional communications gleaned from many years of bringing Russian opportunities to the international arena.
In helping companies perform better in Russia, Anna has executed advisories in the following:General engagement and representation services
Project planning and execution
Association services
Communications, marketing and investor relations strategies
Media relations
Event and sponsorship management
CSR initiatives
Anna Sverdova’s expertise in developing and executing external engagements and communications strategies had been shaped by front-line responsibilities with Banca Intesa the leading European financial institutions as well as the American Chamber of Commerce the largest foreign business association in Russia.
Anna holds PhD from the Russian Academy of Sciences and MBA from the American Institute of Business and Economics (Russia).