Your Global Healthcare Experts

Technology Innovation and Commercialization - Global Market Expansion 

Whether launching a revolutionary new technology or planning updates to your product or service portfolio, successful sales begin and end with effective marketing strategies. Expanding into the medical technology arena requires continuous attention to a rapidly shifting landscape.
In a recent report from  PricewaterhouseCoopers, the race for global leadership assesses nine countries’ capacity and capability for medical technology innovation: Brazil, China, France, Germany, India, Israel, Japan, United Kingdom, United States. 

Key findings:

• The medical technology innovation ecosystem, long centered in the United States, is moving offshore. Innovators are going outside the United States to seek clinical data, new-product registration, and first revenue.
• US consumers aren’t always the first to benefit from medical technology and could eventually be last. Innovators already are going first to market in Europe and, by 2020, likely will move into emerging countries next.
• The nature of innovation is changing as developing nations become the leading markets for smaller, faster, more affordable devices that enable delivery of care anywhere at lower cost.

No one person has all of the solutions in situations where the state of the art is a moving target, change is relentless, technology is pervasive, and global competition is fierce. As an extension of your team, Blacklin Associates, stays apprised of the global marketplace; and focuses on your new market entry and growth, enabling your team to continue developing new innovative technologies. 

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The Blacklin Advantage

• Production transfer, innovation, and technology transfer
• Technology transfer processes, strategies, and implementation
• Technology transfer, entrepreneurship, national development
• Cost/economics of technology licensing/transfer
• Direct and foreign investment in technology transfer/competition
• Intellectual property protection: rights, international transactions, agreements
• Policies for licensing of intellectual property
• Commercial applications and associated risks
  

Delivering Global Healthcare Systems 

• International technology transfer, technology acquisitions
• Technology transfer mechanisms/indicators, e-commerce, IT tools
• Defence technology transfer and conversion
• Spin-offs from public technology sources
• Patent licensing, intra-firm licensed technology, knowledge transfer
• Technology transfer in university-industry-government cooperative research
• Technological cooperation patterns: R&D consortia, international strategic alliances

Introducing Debra Sloane

To understand the care continuum and how to create efficiencies and transparency in the healthcare delivery system is a daunting task. No matter where you are on the spectrum of care delivery, we are able to work with you to understand new geographies, new funding sources and new roads to revenue.


With a team led by Debra Sloane, Blacklin Associates will help you to understand the building blocks required to:

• Create a healthcare delivery system and/or the discrete components required to create the system
  
• Develop new market opportunities, in terms of geography and/or product
• Reach cross borders to create dynamic partnerships for new business development.
  

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Addressing Your Healthcare Needs

Almost every country is faced with the following compelling healthcare issues:

• How to cope with sky-rocketing healthcare costs
• How to address an aging population that is less healthy than previous generations
• How to engage citizens to participate in their health care

And if you're a company providing healthcare products or technology:

• How to address the care continuum that begins with the consumer
• How to implement secure and effective healthcare technology from application to infrastructure
• How to work with funding agencies that might be new sources for engagement in the spectrum of healthcare providers/payers